For the first time last September, the student competition took the form of a case study as part of the joint “Technological Innovation and Commercialization” microprogram between the MBAs of HEC Montréal and Polytechnique Montréal. Thanks to a partnership between these universities, Sherbrooke Innopole and Écotech Québec, 15 students advised SPI Bio, a Sherbrooke clean technology company, on its commercialization strategy.
How do I convince my client that my solution is profitable? What are the sources of financing adapted to my offer? What market should I target? According to the Panorama of Cleantech in Quebec, EY, 2018, the most important obstacles facing cleantech companies are financing and market access. It is in this context that Écotech Québec created the Ecotech Challenge 5 years ago, whose objective is to allow a company to find answers to these real questions by inviting students to suggest possible solutions.
Myriam Bélisle, Director, Business Services – Clean Technologies of Sherbrooke Innopole and member of the Skills and Talents site of Écotech Québec, was able to identify a course that is perfectly adapted to the Challenge: the microprogram “Technological Innovation and Commercialization”, which involves some fifteen engineering, scientific and management students, led by Ms. Isabelle Deschamps, Associate Professor. The Ecotech Challenge then becomes a course project that Ms. Deschamps will define as a “fantastic learning opportunity for [the] students, and an opportunity to innovate in our teaching methods”.
Étienne Lemieux, president and co-founder of SPI Bio, which develops and markets control solutions to minimize the risks and costs associated with legionella contamination, was impressed by the quality of the presentations. “I think we’re going to have some interesting discussions on the implementation of some of the proposed strategies. “Thank you again for the effort you put into the work. You have a very fine cohort, brilliant people who will make the program proud, I am convinced,” expressed Mr. Lemieux and Ms. Bélisle.
Article found in: https://ecotechquebec.com/ecominute/article/2018/11/multidisciplinaire-et-au-mba-le-defi-ecotech-ne-cesse-de-se-reinventer/?fbclid=IwAR28yqIpQhRGjn3XdIgcyKOo9xCx-KU8cYCsHFoNBhqZKmbf4XvPPx-JbMY